Marketing numbers you can finally trust
Every ad platform claims the same sale, iOS eats your pixels, and nobody knows the real cost of a customer. We rebuild tracking end-to-end: GA4, server-side signals, CRM revenue join and dashboards that show true CAC, ROMI and payback per channel.
−25%
AVG. WASTED SPEND FOUND
1–3
WEEKS TO LIVE DASHBOARDS
100%
CONVERSIONS VERIFIED
Express request
Tracking truth report — within 48 hours
WHAT’S INCLUDED
From broken pixels to a single source of truth
We measure what reaches the bank account, not what platforms brag about.
01
Tracking audit
What fires, what duplicates, what’s missing — a written map of your current data lies.
02
GA4 done right
Clean event schema, conversions, audiences, consent mode — configured for decisions, not vanity.
03
Server-side tracking
GTM server container on Cloudflare: iOS-proof signals ad platforms can optimize on.
04
CRM revenue join
Closed deals matched back to source and campaign — marketing measured in money, not clicks.
05
Dashboards
Looker Studio: CAC, ROMI, LTV and payback per channel/campaign — readable by a CEO in 30 seconds.
06
Alerts & handover
Broken-tracking alerts, documentation, team walkthrough — the system survives without us.
PROCESS
The first 90 days
DAYS 1–3
Audit
Full tracking inventory, duplicate map, gap list with impact.
WEEK 1
Foundation
GA4 events + conversions rebuilt, consent mode, QA on staging.
WEEK 2
Server-side & CRM
GTM SS live, offline conversions flowing, revenue joined.
WEEK 3
Dashboards & alerts
Channel dashboards, alert rules, docs and training call.
PACKAGES & PRICING
The quote is fixed before we start
Fixed monthly price. Contract, reporting, cancel anytime.
BASE
€600FROM
Clean GA4 + one dashboard
✓Tracking audit included
✓GA4 events and conversions
✓Consent mode v2
✓1 channel dashboard
✓Live in 1 week
MOST POPULAR
TRUTH
€1,400FROM
Serious ad budgets, iOS-heavy traffic
✓Everything in Base
✓Server-side tracking (GTM SS)
✓CRM revenue join
✓3 dashboards: CEO / channels / campaigns
✓Broken-tracking alerts
CFO
€2,800FROM
Multi-brand, LTV-driven decisions
✓Everything in Truth
✓LTV cohorts and payback curves
✓Margin-based ROMI
✓Multi-brand consolidation
✓Quarterly analytics review
CALCULATOR
Estimate the cost in 10 seconds
Three questions — an honest budget estimate before any call.
SCOPE
AD CHANNELS
DASHBOARDS
BUDGET ESTIMATE
€600
PER PROJECT · RESULTS IN 1 WEEK
EXACT QUOTE — AFTER A FREE AUDIT
RESULTS
Related cases
SERVICE IN DETAIL
End-to-end analytics: why every platform lies and what to do about it
Where your numbers break
Meta says 40 sales, Google says 35, the bank saw 50 total — classic. Each platform grabs credit for the same customer, browser tracking loses a third of signals after iOS updates, and calls or long B2B cycles never make it into reports at all.
→duplicate conversions inflate every platform’s ROAS;
→pixel-only tracking loses 20–40% of iOS conversions;
→leads that close offline stay invisible to ad algorithms;
→agencies optimize to platform numbers — not your margin.
The result: budgets flow to channels that look good in their own dashboard, and the honest channel gets cut. We fix the measurement first.
What “end-to-end” means in practice — and the cost
One chain: site event → server-side signal → CRM deal → revenue → dashboard. Every conversion deduplicated and attributed, closed deals flowing back to ad platforms so their bidding learns on money, not clicks.
→GA4 + one dashboard — from €600, one week;
→server-side + CRM revenue join — from €1,400;
→LTV cohorts and margin ROMI for CFO decisions — from €2,800;
→average client finds 25% of spend doing nothing.
Everything is documented and handed over: your team owns containers, dashboards and alerts. We can run the monthly reviews — or you never need us again.
RELATED SERVICES
Often ordered together
FAQ
Frequent questions
Didn’t find your answer — ask on Telegram, we reply within 2 hours.
How much does analytics setup cost?
Clean GA4 with a dashboard — from €600. Server-side tracking with CRM revenue join — from €1,400. LTV/margin analytics for multi-brand — from €2,800. One-off setup, no mandatory retainer.
What is server-side tracking and do I need it?
Signals sent from a server container (we host it on Cloudflare) instead of the browser — immune to iOS restrictions and ad blockers. If you spend €2,000+/mo on ads with mobile-heavy traffic, it usually pays for itself in a month.
Can you connect revenue from our CRM?
Yes — closed-won deals are matched to source, campaign and keyword, and sent back to Google/Meta as offline conversions. Ad algorithms start optimizing on actual money; ROAS becomes real ROMI.
Which dashboards do we get?
Looker Studio, tailored: a CEO view (CAC, ROMI, payback per channel), a channels view for the marketing team, and campaign drill-downs. Data refreshes automatically; access is yours forever.
Will it break in three months?
That’s what the alert layer is for: broken-tag and anomaly alerts land in your Telegram. Plus documentation and a handover call. Optional quarterly review keeps the schema aligned as the site evolves.
IN SHORT · FOR SNIPPETS AND AI ANSWERS
Quick answers
Structured facts with FAQPage / Schema.org markup — cited by Google, ChatGPT and Perplexity.
HOW MUCH IS SETUP?
GA4 + dashboard from €600; server-side + CRM revenue join from €1,400.
WHY SERVER-SIDE?
iOS-proof signals: recovers 20–40% of lost conversions ad platforms can learn on.
CAN CRM REVENUE FLOW IN?
Yes — closed deals matched to campaigns and sent back as offline conversions.
HOW FAST ARE DASHBOARDS?
Base setup — 1 week; full truth stack with CRM join — 2–3 weeks.
Find out what your numbers hide
Free tracking check: duplicates, lost conversions and the gap between platform reports and reality — within 48 hours.