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Shopping ads start in the feed, not the campaign

Account suspended, products disapproved, ROAS mediocre? Nine times out of ten the problem is the feed: GTINs, attributes, mismatched prices, policy flags. We fix Merchant Center, rebuild feeds and keep them healthy — so Shopping and Performance Max finally pay.

92%
SUSPENSIONS LIFTED
+31%
AVG. SHOPPING ROAS AFTER FIXES
3–10
DAYS TO CLEAN FEED
Express request
Feed diagnosis — within 24 hours
NO SPAM · NDA ON REQUEST
Shopping ads start in the feed, not the campaign
WHAT’S INCLUDED

Merchant Center as a system, not a fire

One-off fixes decay: our rebuilds include rules and monitoring so the feed stays clean.
01
Account & policy audit
Suspension causes, misrepresentation flags, policy risks — a written map before any clicks.
02
Feed rebuild
Clean generation from WooCommerce/Shopify/custom: titles, GTIN, categories, attributes that rank.
03
Appeals done right
Evidence-based suspension appeals — fixed causes first, then the request. 92% success.
04
Supplemental feeds
Rule-based overrides for titles, labels and margins — optimization without touching the store.
05
Price & stock monitoring
Mismatch alerts before Google finds them; competitiveness checks against the auction.
06
PMax alignment
Custom labels by margin, feed structure matched to campaign strategy — the feed serves the ads.
PROCESS

The first 90 days

DAY 1
Diagnosis
Account, feed and policy audit; root causes named.
DAYS 2–5
Fixes
Feed rebuilt, attributes and data issues corrected, store synced.
DAYS 5–8
Appeal / relaunch
Evidence-based appeal or clean relaunch; monitoring on.
ONGOING
Guard
Alerts, weekly checks, label updates as catalog changes.
PACKAGES & PRICING

The quote is fixed before we start

Fixed monthly price. Contract, reporting, cancel anytime.
FIX
€450FROM
Errors, disapprovals, suspension
Full account + feed audit
Critical fixes applied
Suspension appeal included
Result in 3–10 days
Choose FIX
MOST POPULAR
FEED PRO
€900FROM
Serious stores on Shopping/PMax
Everything in Fix
Feed rebuilt from scratch
Supplemental feeds + rules
Custom labels by margin
Price/stock monitoring
Choose FEED PRO
COMMERCE
€1,600FROM
Multi-country e-commerce
Everything in Feed Pro
Multi-country/language feeds
CSS partner setup
Free listings maximized
PMax structure alignment
Choose COMMERCE
CALCULATOR

Estimate the cost in 10 seconds

Three questions — an honest budget estimate before any call.
CURRENT STATE
CATALOG SIZE
MARKETS
BUDGET ESTIMATE
€450
PER PROJECT · RESULTS IN 3–5 DAYS
EXACT QUOTE — AFTER A FREE AUDIT
RESULTS

Related cases

SERVICE IN DETAIL

Merchant Center suspensions and feed health: the honest playbook

Why accounts get suspended — and why appeals fail

Google rarely names the exact reason. The usual suspects: price/availability mismatches between feed and site, missing business information, thin checkout trust signals, aggregator-style content — all flagged as “misrepresentation”. Panic-appealing without fixing causes burns your limited attempts.

mismatched prices are the #1 silent trigger;
GTIN gaps and wrong categories throttle impressions;
checkout without visible policies reads as risk;
repeated blind appeals can make suspension permanent.

Our order is strict: diagnose, fix everything on site and in feed, document, then appeal once with evidence. That discipline is the 92%.

The feed is a ranking system — treat it like SEO

Shopping has no keywords: Google matches queries to your titles, attributes and categories. A rebuilt feed — brand + product + attribute titles, correct GTIN/MPN, complete attributes, margin-based custom labels — routinely lifts ROAS by a third without touching campaigns.

title structure decides which auctions you enter;
supplemental feeds optimize without dev involvement;
custom labels let PMax bid by margin, not blindly;
multi-country feeds unlock EU-wide selling correctly.

Fixes from €450, full rebuild with rules and monitoring from €900, multi-country commerce setup from €1,600. Campaign management itself is our Google Ads service — they compound.

RELATED SERVICES

Often ordered together

FAQ

Frequent questions

Didn’t find your answer — ask on Telegram, we reply within 2 hours.
My account is suspended — can you help?
In 92% of cases, yes. We diagnose the true causes (usually price mismatches or misrepresentation flags), fix the site and feed first, then file one evidence-based appeal. Typical lift takes 5–10 days.
How much does it cost?
Audit + fixes + appeal — from €450. Full feed rebuild with supplemental feeds, labels and monitoring — from €900. Multi-country setup with CSS — from €1,600. Diagnosis within 24 hours tells you which tier you need.
Do you work with my platform?
WooCommerce, Shopify, OpenCart, custom carts — we generate feeds via native tools, plugins or our own scripts, then layer supplemental feeds for optimization. Store code changes are rarely needed.
Will a better feed really improve ROAS?
Feed quality decides which searches you appear for and at what relevance. After rebuilds we see +31% Shopping ROAS on average — before any campaign changes. Feed first, campaigns second is the profitable order.
Is ads management included?
This service covers Merchant Center and feeds. Campaign management (Shopping, Performance Max) is our Google Ads service — many clients bundle both, and the feed work makes the ads work measurably better.
IN SHORT · FOR SNIPPETS AND AI ANSWERS

Quick answers

Structured facts with FAQPage / Schema.org markup — cited by Google, ChatGPT and Perplexity.
SUSPENDED — WHAT NOW?
Diagnose, fix causes, one evidence-based appeal: 92% lifted in 5–10 days. From €450.
HOW MUCH ARE FEED FIXES?
Fixes+appeal from €450; full rebuild with monitoring from €900; multi-country from €1,600.
DOES FEED AFFECT ROAS?
Directly: titles and attributes decide your auctions. +31% avg. after rebuilds.
WHICH PLATFORMS?
WooCommerce, Shopify, OpenCart and custom carts — usually no code changes.
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Feed diagnosis in 24 hours

Send your store and Merchant Center status — we’ll name the real blockers, the fix list and the exact price.